Boring Conference 1


The Bored of Directors. The classic haven for internal ‘splunge’ politics. Now there is a Leadership symposium just for you.

The ‘Boring Conference’ embraces the failure to be interesting. I guess Powerpoint (with minimum font sizes and maximum bullet numbers) and opening jokes are mandatory. Sunday Times coverage of last year’s event in ‘Brilliantly Boring’ describes…

  • “’It’s about looking at everyday things with which we are so familiar in a new way. The theme may be boring, but the content isn’t,” said organiser James Ward, 30, who dreamt up the idea of a Boring conference last year when the “Interesting” conference was scrapped for lack of interest. Boring, on the other hand, sells. It began as a joke on Twitter but the tickets for yesterday’s event sold out within days and the biggest risk the event faces is becoming too interesting… It all looked promising. However, there was one item on the agenda that was causing concern: the locations for the Hugh Grant film About a Boy. This appeared to be straying into film buff territory, which could be construed as interesting. Ward looked uneasy. ‘Well, it’s borderline. It qualifies because of the amount of times the film is shown on ITV2. Switch on any Sunday afternoon and there’s a 50-50 chance of About a Boy being on, so it qualifies as being very familiar and something we take little notice of.’ Ward, who works in DVD distribution (“not very interesting titles”), built up his Boring movement via Twitter and, sad to say, has a reputation for being a funny and entertaining tweeter.”

A good technique is to feature a film clip in your presentation to illustrate a point. So for any presenters preparing, you can consult Total Film’s ‘Top 27 Most Boring Films’ (though ‘About A Boy’ didn’t even make the cut so I’m not sure how accurate it is).

The 2013 reprise takes places on 25th November and you can register here.

Not taking one’s self too seriously is a critical principle to embracing failure.


Boring Conference 2